February 2022 / zeron is nominated for the German Brand Award
The German Brand Award is presented annually by the German Design Council in the two disciplines of ‘Excellent Brands’ and ‘Excellence in Brand Strategy and Creation’. zeron is a first-time German Brand Award nominee this year, and it will be judged by a prestigious jury of brand experts from the worlds of business, industry and academia.
The agency was nominated for its comprehensive PR activities for Aktionsforum Glasverpackung, a zeron client since 2008 – in the category of ‘Public Relations’ and ‘Excellence in Brand Strategy and Creation’. The nomination was made (not by zeron, we were nominated…) for the exemplary and exceptional management of the Aktionsforum Glasverpackung brand.
zeron performs a broad range of activities for Aktionsforum Glasverpackung, including press relations, B2B/B2C PR and the now legendary ‘Produktinnovation in Glas’ award, the ‘Trendtag Glas’ sector event, the ‘Clever Shopping & Eating’ CSR campaign, the recycling education campaign, educational materials for teachers and pupils and the ‘Friends of Glass’ social media community.
Now all we have to do is cross our fingers! The jury will announce its decision in March. And if the jury do select zeron the next stop is the awards ceremony in Berlin at the beginning of June.
If you’re interested you can see the jury presentation here.