June 2018 / zeron organises first glasstec preview
Messe Düsseldorf’s glasstec trade fair introduced a new preview event this year. Exhibitors and journalists from all over Europe came to Düsseldorf on 15 June, several weeks before glasstec opens its doors, to chat about new products and trends in the glass sector. zeron developed the concept for the first preview event, and it also organised and implemented it at a charming location with special industrial flair. Participants were also very impressed by the fringe programme.
The innovative preview event for the bi-annual, world-leading trade fair met with a very positive response from both exhibitors and journalists – who can now cover the new products in their trade fair issues. A rewarding new challenge for zeron – and a successful premiere for glasstec!