December 2025 / zeron looks back on an eventful 2025

2025 was not an easy year. It was fast-paced, demanding and challenged us in many areas at once. And that is precisely why we are so grateful for this eventful year: we stuck together as a team, worked on important issues and achieved good results despite the challenges.

We were particularly pleased to welcome two new clients: VdW Rheinland Westfalen relies on our support to raise awareness of social housing issues. And we were able to continue growing with Henkell Freixenet: in addition to the existing brands, we have also been responsible for PR for Henkell, Fürst von Metternich and Mionetto in Germany since the beginning of the year.

Our projects were also diverse: from an internal campaign for the launch of the Lieken app to event organisation for the topping-out ceremony in Düsseldorf's Wiesenviertel district to a survey campaign for the Aktionsforum Glasverpackung (Glass Packaging Action Forum). And our own newsletter is back under the name ‘Good News’. Internally, there was a small highlight that makes us particularly proud: we welcomed the third returnee to zeron within 18 months! And we put a lot of energy into our further development: AI topics, new tools and, above all, the question of how we can think even smarter about PR in the future.

The bottom line: challenging, yes. But also full of good moments. And it is with this momentum that we are heading into 2026.